Management

The 12th edition of International Management: Culture, Strategy, and Behavior takes a user-friendly, well-balanced approach in covering all the critical dimensions and the interdependencies between them. This edition covers environment and OB/HRM over three chapters each, along with Culture and Strategy getting their own four chapters. The text also emphasizes a balance...

The Sixth Edition of Supply Chain Logistics Management presents Logistics in the context of integration within a firm's Supply Chain Strategy and Operations.The framework of Supply Chain Management is initially presented by creating a foundation for in-depth study of the five logistics operational components in Part Two.Challenges and strategies related to design...

Organizational Behavior provides the information you want, when you want it. Reflecting the most recent research and events within the field of OB, the 19th Edition continues its hallmark focus on clear writing, cutting-edge content, and intuitive pedagogy. There's a reason why Robbins's textbooks have educated millions of students and...

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For courses in brand management. Create profitable brand strategies by building, measuring, and managing brand equity Strategic...

For undergraduate and graduate courses in marketing management. The gold standard for today's marketing management student The world of marketing is changing every day - and in order for students to have a competitive edge, they need a text that reflects the best and most recent marketing theory and practices....

For undergraduate courses in human resource management. Real-world examples, supported by theory For students to succeed in a rapidly changing HR job market, knowledge of career options and skill development is key. Human Resource Management provides students with examples of how HR management is practiced in the real world and...

The retail landscape is changing. Will your business adapt or die? Reinventing Retail sets out the new rules of the industry and will help you devise a strategy to survive and thrive. All around us traditional businesses are disappearing - undone by savvy and nimble new entrants and by failing...

For courses in money and banking, or general economics. A unified framework for understanding financial marketsThe Economics of Money, Banking and Financial Markets bringsa fresh perspective to today's major questions surrounding financial policy.Influenced by his term as Governor of the Federal Reserve, Frederic Mishkinoffers students a unique viewpoint and informed...

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to students outside the United States. For undergraduate and graduate-level courses in leadership. An exploration of what makes an effective leader Leadership in...

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to students outside the United States. For one-semester business statistics courses. A focus on using statistical methods to analyze and interpret results to...

A Practical, Skills-oriented Approach to Strategic Management In today’s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises....

The CIMA Risk Management Exam Kit complements the Study Text, with exam-style questions on both financial and non financial risks. You’ll be tested on general strategies of risk identification and management, plus key examinable topics. Included are key answer tips, practice questions with answers, our recommended revision approach, exam technique,...

This book is especially written for first and second year students who are pursuing professional course in business studies, business insurance, banking, marketing, public administration, accountancy, hotel management and tourism, applied science, computer science, quantitative methods, statistics, actuarial science and engineering at Universiti Teknologi Mara as well as other institutes...

Forundergraduate and graduate courses in strategic management.Apractical, skills-oriented approach to strategic managementIntoday's economy, gaining and sustaining a competitive advantage is harder thanever. Strategic Management: A Competitive AdvantageApproach, Concepts and Cases captures the complexity of the current businessenvironment and delivers the latest skills and concepts with unrivaled clarity,helping students develop their...

This book is specificially developed for a first course in financial management. It contains nineteen important topics for an introductory course in finance. The topics fall under eight parts, namely, overview of financial management, financial statements and long-term financial planning, valuation of future cash flows, capital budgeting, risk and return,...

For undergraduate and graduate courses in marketing management. The gold standard for today?s marketing management student. Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. The world of marketing is changing everyday?and in order for students to have a competitive edge,...

For courses in operations management. A broad introduction to operations, reinforced with extensive practice problems Operations Management: Sustainability and Supply Chain Management presents a broad introduction to the field of operations in a realistic and practical manner, while offering the largest and most diverse collection of issues on the market....

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to students outside the United States. For courses in operations management. A broad introduction to operations, reinforced with extensive practice problems Principles of...

A brilliant guide for product managers - updated with new ways to think about customers, markets, products, and business models, where business transformation is the watchword!The Product Manager's Survival Guide has been helping product managers master their craft since its original publication. But six years has virtually transformed the way...

Cross-Cultural Management: Essential Concepts introduces readers to the fundamentals of cross-cultural management by exploring the influence of culture on interpersonal interactions in organizational settings and examining the ever-increasing number of cross-cultural challenges that global managers face in today's workplace. The Fourth Edition reflects the most current thinking on the topic...