Bloomsbury Publishing

Writing essays, reports, presentations, papers or dissertations makes up a substantial element of most undergraduate and taught postgraduate degree courses. Anything that makes the process easier and more effective can make a big difference to your success as a student.Taking the reader through the writing process, from understanding the task,...

Thoroughly updated throughout, this classic, practical text on how to write and publish a scientific paper takes its own advice to be "as clear and simple as possible.""The purpose of scientific writing," according to Barbara Gastel and Robert A. Day, "is to communicate new scientific findings. Science is simply too...

This is a comprehensive guide to planning and producing high-quality dissertations, written assignments and project reports at undergraduate level. It supports students of all disciplines through each stage of the research process, from drafting questions and reviewing the literature through to collecting data and presenting their work. It provides practical...

This is the ultimate guide to study skills, written by million copy bestselling author Stella Cottrell. Her tried and tested approach, based on over 20 years' experience of working with students, has helped over a million students to achieve their potential. When it comes to studying, there is no one-size-fits-all...

Discover the tools required to pursue your career in cosmetics marketing. Through an in-depth analysis of this fast-growing and complex industry, Cosmetics Marketing: Strategy and Innovation in the Beauty Industry provides thought-provoking, industry-led exercises and case studies to demonstrate the role of aesthetics, authentic communication, emerging technologies, cultural trends, and...

Sewing techniques are sometimes overlooked in the design process but acquiring these skills can be transformational. The ability to turn a two-dimensional design into its three-dimensional realization comes from having mastered basic sewing techniques. Sewing Techniques simplifies the often complex techniques that lie behind this process by arming designers with the precise...

With The Fashion Design Toolkit you'll learn how tried-and-tested techniques like gathers, pleats, tucks, and twists can help you adapt patterns and create your own original garment designs. Tracy Jennings walks you through 18 patterning tactics to inspire fresh ideas, demonstrating how embracing pattern drafting skills can lead to innovative and effective...

Through ten detailed case studies on groundbreaking brands like Vivienne Westwood, Vera Wang, Levi's®, and The Gap Inc., Fashion Brand Stories shows how fashion retailers and designers use storytelling to establish and maintain relationships with their customers.These entertaining case studies explore the evolution of each brand as a cultural entity with its...

Containing fully updated and beautifully illustrated need-to-know info, this revised second edition of the bestselling textbook on fashion buying contains everything today's fashion management student needs to give them a clear head-start in this lucrative but highly competitive industry. Fashion Buying uniquely looks at what fashion buying entails in terms...

Fashion demands a steady flow of creative ideas. Research and Design for Fashion will guide you through the research techniques that could spark your next original collection. With practical advice on designing effective moodboards, recycling existing garments and getting to know your customer, this new edition will help you master...

Users want simple designs, but they also crave performance. More performance means more complexity. How can designers, inventors, and product managers handle this trade-off? How can they create designs that are quick to process as well as meaningful, unique, and memorable in an age characterized by constant information overload?The answer...

This new edition of a classic work offers a concise introduction to the sociology of fashion, and demystifies the workings of the fashion system. From the origins of fashion studies and the difference between clothing and fashion, through to an examination of 21st century subcultures, and the impact of the...

Delve into the art of menswear illustration and learn what it takes to create professional, praiseworthy fashion sketches.With over 300 color examples, illustrator and educator Lamont O'Neal uses a mixture of watercolor, marker, pencil and digital tools to help you master fundamentals such as anatomy and proportion. Later chapters focus...

This seminal text demystifies the terminology of working in the fashion industry today, providing definitions of processes, techniques, features, and even some historical terms that you need to know. The dictionary now includes coverage of sustainability, smart materials, new technologies, and processes. This book has been reorganized in a purely...

This seminal text demystifies all the terminology around working with textiles today, providing definitions of processes, techniques, features, and even some historical terms that you need to know. The dictionary now includes coverage of sustainability, smart materials and biobased textiles, intelligent and 3D manufacturing, new technologies, and processes. Entries cover...

J.J. Pizzuto's Fabric Science Swatch Kit, 12th Edition reinforces the study of textiles for students in courses such as Fashion Design, Fashion Business, Merchandising, Fashion Retailing, Interior Design, Textile Surface Design, Textile and Apparel Product Development, and Textile Production Management. The kit contains 114 (2"x 3") fabric samples, a fabric key,...

A highly illustrated and popular reference and activity book which is divided into two parts: basic grammar and verbs. The book reinforces and expands the structures and vocabulary presented in Mastering Arabic 1 and is the ideal companion to this popular course. However the clear structural explanations and practice activities...

This highly illustrated textbook is both a reference and activity book for all beginners and early intermediate students of Arabic. As a reference book, it provides friendly theme-based vocabulary lists to perfect pronunciation through both listening and repetition. As an activity book, it helps absorb and practic e vocabulary through...

A practice book in developing Arabic skills in reading and writing through engaging and highly illustrated exercises, designed to increase confidence in and understanding of basic Arabic. Written by bestselling authors, this book is suited for all beginners in Arabic, whether for self-study or classroom use. The book teaches Modern...

This full colour text comes with free audio and video online through an accompanying website. It is a modern, engaging, intermediate Arabic course offering lively conversations, varied texts and exercises, and fascinating cultural insights. The course is highly illustrated in full colour with photos and cartoons and includes an abundance...